HomeFree ArticleLatest NewsTop Super Netball Partnerships: Lightning, Thunderbirds

Top Super Netball Partnerships: Lightning, Thunderbirds

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Top Super Netball Partnerships: Lightning, Thunderbirds

With the 2022 Suncorp Super Netball season underway, here are all the latest commercial partnerships from across the league.

Adelaide Thunderbirds

The Adelaide Thunderbirds, along with Netball South Australia, have announced a two-year partnership with Mazda, supporting netball from the grassroots level through to the elite.

The partnership sees Mazda return to the two organisations’ corporate portfolio after originally partnering with them from 2016 to 2019.

Mazda will become the official automotive partner of both Netball SA and the Thunderbirds, featuring on the Thunderbirds dress, while the brand will also launch a community grants program, and pilot a regional tour program in South Australia.

Netball SA CEO, Bronwyn Klei, said the partnerships reflect the like-mindedness of Mazda and Netball SA.

“We’ve worked with Mazda in the past in what was an incredibly fruitful partnership for our sport and we’re proud to be reunited with them,” Klei said.

“Mazda shares our passion for women’s support and growing our game at all levels, particularly following the impacts COVID-19 has had on our community across the state,” she said.

Sunshine Coast Lightning

Following in the automotive partnership direction, Sunshine Coast Lightning have announced Ken Mills Toyota as an official partner of the club.

The partnership announcement included an unveiling of the Lucy Lightning branded Toyota Hilux, which will be a centrepiece of branding for the 2022 Super Netball season for the club.

Ken Mills Toyota dealer principal, Brett Mills, said: “When the opportunity arose to support our only national sporting team we jumped at the chance.”

“We look forward to partnering with Lightning going forward and we believe that Lucy’s Luxy will be an auspicious addition to the Lightning family,” Mills said.

Lightning CEO, Danielle Smith, said the partnership with the brand is a great boost to the club and highlights its strong connection to the region.

“Ken Mills Toyota joins a long list of high calibre partners for Sunshine Coast Lightning and we are delighted to have them as part of the Lightning family,” Smith said.

“There’s a real clear parallel between the two brands particularly with respect to community connection in the Sunshine Coast region while leveraging a much broader profile nationally.

“I look forward to seeing ‘Lucy’s Luxy’ around the Sunshine Coast as we deliver our community engagement program, whilst also championing our two brands and building excitement amongst our loyal members and fans,” she said.

To view the most recent edition of Ministry of Sport’s top commercial partnerships wrap up for Super Netball, click here.

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