The FA, Nuffield Health Powering A Healthier Nation
The English Football Association (The FA) has announced a five-year partnership with health company, Nuffield Health, which sees them become the governing body’s official health and well-being partner.
The partnership will see Nuffield Health tackle mental and physical health within grassroots communities.
The deal will also aim to build a healthier nation, raising awareness of the importance of positive mental and physical well-being and developing a series of initiatives that give people of all ages the tools and encouragement to live a healthier life
The initiatives follow a survey where 37 per cent of adults are worried about their mental health, while 40 per cent are worried about their physical health.
Additionally, Nuffield health will also be granted access to Wembley Stadium, St George’s Park and the chance to work with England’s men’s and women’s national teams. The FA commercial director, Navin Singh, said: “We’re very excited by this partnership with Nuffield, the FA’s aim is to use football as a force for good.
“It’s a fantastic opportunity to be able to link up with industry-leading health and wellbeing providers to work towards building a healthier nation,” he said.
Nuffield Health chief executive officer, Steven Gray highlighted how football and mental and physical health are about “community and teamwork” and that’s the vision they shared with the FA.
“We believe in the power of working together and supporting one another to help everyone achieve their health and wellbeing ambitions,” Gray said.
“Our healthier national index survey shone a light on some of the key health and wellbeing challenges affecting people today.
“We’re looking forward to becoming the nation’s teammate in health and wellbeing and showing people how to live a healthier life…using the power of football,” he said.