The WNBL has officially announced Queensland-based technology leader TechnologyOne as the official presenting partner for the second annual Townsville Tip Off pre-season tournament.
Bringing all nine league teams together in North Queensland, the partnership unlocks enhanced community engagement, expanded broadcast exposure, and collaborative training sessions for players, coaches, and referees as the sport builds strategic momentum toward the Brisbane 2032 Olympic and Paralympic Games.
The collaboration reinforces the region’s growing status as a premier destination for elite sporting fixtures.
Commenting on the partnership ,Minister for Sport and Racing and Minister for the Olympic and Paralympic Games, Hon. Tim Mander, said: “The Crisafulli Government is committed to delivering opportunities for sport in North Queensland, and it’s events like these that showcase our regions and boost the local economy.”
Echoing these economic advantages for the community, Local Member for Townsville, Adam Baillie, noted: “This is exactly the kind of event regional Queensland needs, bringing visitors through the door, filling hotel rooms and backing local jobs.”
Emphasising the corporate alignment behind the sponsorship, and pointing to a shared institutional commitment to community development and gender equity, TechnologyOne CEO, Ed Chung, added: “Our purpose has always been to make life simple for the communities we serve, and for almost 40 years, that has meant backing the local things that matter: the clubs, the volunteers, the grassroots competitions where every great Australian sporting story begins.”
“We proudly support women in tech and women in sport, because they’re the same story; exceptional talent that deserves real backing,” Chung said.
Welcoming the collaboration, WNBL chief operating officer, Justin Nelson, noted that the league is ready to elevate the tournament following exceptional community turnout last year.
Furthermore, WNBL chief strategy basketball partnerships officer, Lauren Jackson, outlined the extensive grassroots schedule, which includes community clinics delivered alongside SheHoops beginning in Cairns from August 16.
“The TechnologyOne Townsville Tip Off is an opportunity for us to spotlight local talent and connect directly with the next generation of athletes across North Queensland,” Jackson shared.
With children admitted free of charge, the four-day pre-season showcase is designed to maximise family attendance and inspire aspiring basketball talent across regional Australia.
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