The NSW Swifts have announced a new partnership with High Sierra, which will see the adventure travel brand provide high-performance travel gear for the team in the upcoming 2025 Suncorp Super Netball season.
Beginning in 2025, the Swifts will be equipped with High Sierra’s signature wheeled duffle bags, designed to offer athletes durability, functionality, and style as they travel for away games throughout the season.
Commenting on the partnership, marketing manager at High Sierra, Stephanie Harianto, said: “We are very proud to support NSW Swifts and their remarkable achievements in netball,”
“Our partnership reflects our brand’s goal of motivating people to embrace an active and healthy lifestyle. We are excited to contribute to their journey and look forward to witnessing the team’s accomplishments,” Harianto said.
Executive general manager of the NSW Swifts, Jeremy Butler, added: “High Sierra is a brand that understands the needs of people constantly on the go—having dependable gear is absolutely essential for elite athletes like our Swifts.”
This collaboration not only highlights the importance of quality gear but also underscores a shared commitment to performance and resilience.
High Sierra’s core message encourages individuals of all ages to engage in an active lifestyle, closely mirroring the Swifts’ dedication to excellence in netball.
The partnership signifies a promising collaboration that aligns both brands, poised for a dynamic presence both on and off the court as they head into the new season.
Don’t miss out on the latest in sports business – Subscribe today to the free Ministry of Sport newsletter and stay ahead of the game. For even more exclusive insights, event tickets, professional development and networking events, become a MoS Member today!
The Minnesota Lynx, in collaboration with UnitedHealthcare and Special Olympics Minnesota, have announced...
Football Australia and Subway® Australia today announce that Subway® Australia’s Socceroos naming rights...
Monumental Sports & Entertainment (MSE) has made a strategic investment in The IX,...
Join the most engaged community in the Sports Business World.
Get all the latest news, insights, data, education and event updates.