Sponsorship 2 min read

Riot Games Integrates KICK into Global Esports Streaming and Broadcast Ecosystem

image

Riot Games has officially added streaming platform KICK to its global roster of broadcast partners, expanding digital distribution, co-streaming opportunities, and community engagement for its competitive esports portfolios.

KICK serves as a primary hub for esports audiences, particularly across key growth markets in Latin America (LATAM), the Middle East and North Africa (MENA), and Europe.

The partnership formally commences with the Mid-Season Invitational (MSI) 2026, integrating KICK into Riot’s worldwide broadcast network to consolidate regional and global viewing options.

Esports Franchise Event Tier Inclusion Regional Exclusions
League of Legends (LoL Esports) Global & Regional Events China, Korea
VALORANT Esports Global & Regional Events China, Korea
Teamfight Tactics (TFT) Esports Global & Regional Events China, Korea

Creator Programs and Ecosystem Standards

Streamers operating on KICK will gain access to growth opportunities via Riot’s partner programs spanning League of Legends, VALORANT, Teamfight Tactics, and Wild Rift.

To preserve community integrity, Riot will enforce unified ecosystem standards across the new platform:

Don’t miss out on the latest in sports business – Subscribe today to the free Ministry of Sport newsletter and stay ahead of the game. For even more exclusive insights, event tickets, professional development and networking events, become a MoS Member today!.

Similar Stories

logo
image
Sponsorship 3 min read

Nu Officially Launches United States Operations at Inter Miami CF’s Nu Stadium

Latin American digital banking Nu has officially commenced its commercial operations in the...

image
Sponsorship 2 min read

Strauss Expands Global Partnership Portfolio as Official Partner of the 2026 NFL Melbourne Game

European workwear leader Strauss has secured an agreement to become an official partner...

image
Sponsorship 2 min read

The Farmer’s Dog Secures Historic Partnership as First-Ever Official Pet Food Partner of the NFL

The Farmer’s Dog has announced a commercial partnership with the National Football League...

View all

It's free to join the team!

Join the most engaged community in the Sports Business World.

Get all the latest news, insights, data, education and event updates.