Region: Middle East

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What the Global Sport Industry Must Learn Before Entering Asia’s Next Sport Boom

In an opinion piece from by John Cairney & Rick Burton, wrote that...

November 26, 2025
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Intuit Becomes LA28 Founding Partner in Financial Management

Intuit Inc., the global financial technology platform behind TurboTax and QuickBooks, has announced...

November 25, 2025
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LA28 Olympics Launch Initiative LA Rams for Game Access for Locals

The LA28 Olympic and Paralympic Games Organising Committee has launched a fundraising initiative...

November 25, 2025
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Saudi Fund for Development and FIFA Announce USD 1 Billion Investment for Global Sports Infrastructure

The Saudi Fund for Development (SFD) and FIFA have signed a Memorandum of...

November 25, 2025
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IMG Releases Digital Trend Results 2026

IMG has launched its Digital Trends Report 2026, which explores the technologies and...

November 21, 2025
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MLB Finalises Three-Year Media Rights with Three Streaming Sites

MLB has concluded a round of three-year media rights agreements spanning the 2026-2028...

November 21, 2025
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Google Extends McLaren F1 Partnership with a Pivot to Gemini AI

Google has confirmed a multi-year extension of its partnership with the McLaren Formula...

November 20, 2025
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SPORTFIVE Partners with International Hockey Federation

Global sports marketing agency SPORTFIVE has announced a strategic partnership with the International...

November 19, 2025
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International Rugby League Appoints IMG as Global Media Rights Partner for RLWC26

International Rugby League (IRL) has appointed global sports marketing agency IMG as its...

November 17, 2025
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Perfect Game Launches Baseball-Themed Fortnite Map

Perfect Game (PG) has executed a digital strategy by launching Perfect Pillars, a...

November 14, 2025
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IOC Expected to Introduce New Eligibility Rules That May Exclude Transgender Women Ahead of LA 2028

The International Olympic Committee (IOC) is expected to introduce new eligibility regulations that...

November 11, 2025
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Riot Games Partners with Globant to Drive New Era of Esports Innovation

Riot Games has entered into a multi-year partnership with Globant to accelerate digital...

November 7, 2025
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Formula 1 and Heineken Extend Global Partnership

Formula 1 has announced the extension and expansion of its global partnership with...

November 6, 2025
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In Sports, You Just Can’t Win Without Stars (On or Off the Field)

In an opinion piece on Substack & LinkedIn, Ben Shepherd, General Manager Strategy...

October 31, 2025
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UAE Eyes First Global Football Museum

A new sports and cultural project is being proposed in the United Arab...

October 28, 2025

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