Sponsorship 2 min read

PTP joins London Broncos family as Official Club Partner

image

London Broncos have announced a partnership with Australian fitness and recovery specialist, PTP.

As an Official Club Partner, the collaboration sees PTP providing a comprehensive range of premium training, recovery, and performance products to the Broncos, reinforcing the organisation’s dedication to maintaining a competitive edge as they build momentum towards their goal of promotion to the Super League for the 2027 season.

For PTP, the partnership serves as a key milestone in its ongoing international expansion, aligning the brand with one of the most recognisable rugby league clubs in the United Kingdom. By embedding their innovative fitness solutions into the Broncos’ daily training regimen, PTP is positioning its brand at the centre of professional rugby league high-performance standards.

The practical implementation of the deal was showcased at the Broncos’ training base in Sunbury, where PTP board member and Australian rugby legend George Gregan joined the squad.

During the session, players integrated PTP’s range of performance tools, illustrating the functional application of the partnership.

Commenting on the new partnership, London Broncos head of performance, Blake Duncan, said: “PTP is an innovative and respected brand within the fitness industry, and we’re thrilled to welcome them to the Broncos family.”

“Their range of products not only helps our players to prepare for training and games but also recover during the week.

“It is a great fit for our high-performance environment,” Duncan said.

The Broncos are looking to gain an advantage in the physically demanding landscape of professional rugby. PTP’s involvement is not merely superficial branding; it is a technical integration designed to support the squad throughout the rigorous domestic season.

As the club continues to refine its off-field commercial strategy to mirror its on-field ambitions, this partnership highlights a move toward sustainable, high-performance practices, ensuring players are equipped with the best resources to achieve success.

Don’t miss out on the latest in sports business – Subscribe today to the free Ministry of Sport newsletter and stay ahead of the game. For even more exclusive insights, event tickets, professional development and networking events, become a MoS Member today!

Similar Stories

logo
image
Sponsorship 3 min read

New Zealand Team Expands Commercial Whānau with Several Premium Partnerships

The New Zealand Team has announced a robust group of "Premium Partners" to support...

image
Sponsorship 3 min read

Premier Padel and Fanatics Announce Landmark Multi-Year Global Licensing Partnership

Premier Padel, the world’s leading professional padel tour, has entered into a significant...

image
Sponsorship 2 min read

New Zealand Government Commits Funding to ‘100 Years of Unity through Sport’ Program

The New Zealand Government has announced an investment from the Events Boost Fund...

View all

It's free to join the team!

Join the most engaged community in the Sports Business World.

Get all the latest news, insights, data, education and event updates.