The PGA of Australia has announced a new multi-year wagering partnership with CrossBet, covering the PGA and PGA Tour of Australasia.

Through the partnership, CrossBet will utilise digital assets, tournaments, and content as well as the ‘CrossBet Champions Lounge’, which will feature at the Australian PGA and WPGA Championships at Brisbane’s Royal Queensland Golf Club from 13-16 January.

CrossBet has been named the official wagering partner of the PGA of Australia and the ISPS HANDA PGA Tour of Australasia, with the partnership with the ISPS HANDA PGA Tour of Australasia to begin at the Victorian PGA at Moonah Links from 9-12 December.

PGA commercial director, Michael McDonald, said: “We are excited to welcome CrossBet to the PGA family and see this new partnership feature at many events across the upcoming 2021-22 summer of golf.”

“CrossBet has built a brilliant platform that focusses on delivering a world class customer experience to sports fans around Australia and we are looking forward to working with them to showcase this to Australian golf fans,” he said.

CrossBet CEO, Scott Cross, said the Australian-owned and operated company is excited to partner with the PGA and the Tour.

“This is a premium brand with a long and proud history in golf,” Cross said.

“Many of the CrossBet team and our customers are avid golfers and we are very excited to partner with a sport we love and grew up with,” he said.