Media & Broadcast 2 min read

Pac-12, CBS Sports Agree to Long-Term Media Rights Deal

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The Pac-12 has officially announced a five-year broadcasting agreement with CBS Sports, which will commence in the 2026-27 season and extend through 2030-31.

This partnership will see CBS Sports managing a significant array of the conference’s football and men’s basketball broadcast rights.

However, specific financial terms of the deal have not been disclosed.

In developing this agreement, Octagon acted as the Pac-12’s exclusive media rights consultant, guiding the conference through this strategic process.

Key components of the partnership include:

  • CBS Sports will broadcast the annual football championship game, with a live stream available on Paramount+.
  • The yearly men’s basketball tournament championship game will also be featured on CBS and Paramount+.
  • Each season, fans can look forward to a minimum of three regular season football games, as well as three regular season men’s basketball games set to air on CBS and stream live on Paramount+.

While the Pac-12 and CBS have refrained from releasing precise numbers on the overall game count for the new long-term package, implications of fluidity concerning the Pac-12’s membership means total inventory could evolve. 

Analysing the impact of the CBS Sports partnership on the Pac-12 reveals an important development in the league’s ongoing journey to rebuild after recent upheavals triggered by realignment challenges.

This media rights deal utilises a phased approach, offering Commissioner Teresa Gould the latitude to pursue additional partnerships beyond CBS.

Anticipation is mounting that the Pac-12 will soon secure several more broadcasting partners, targeting diverse sub-packages for both traditional linear channels and streaming platforms.

Overall, this CBS agreement signals a proactive step by the Pac-12 towards securing its broadcast future.

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