One New Zealand Warriors and Dreamworld Announce ‘Wahsworld’ Park Takeover

The One New Zealand Warriors and Australia’s largest theme park, Dreamworld, have announced a three-year partnership that will see the Gold Coast attraction temporarily rebrand as “Wahsworld” during the club’s annual away fixtures against the Gold Coast Titans.

The initiative aims to create an immersive fan hub for the Warriors’ large contingent of supporters in South East Queensland, transforming standard away games into an extended, multi-day fan experience.

The transformation begins in the lead-up to the Warriors’ Round 22 NRL clash against the Titans on Saturday, August 1, 2026. During this period, Dreamworld will undergo a comprehensive aesthetic overhaul, featuring the iconic Dreamworld Tower illuminated in Warriors colours and the club’s crest displayed prominently on the M1 highway billboard. Furthermore, park mascots Kenny and Belinda will be outfitted in full Warriors kit, while the park introduces pop-up merchandise stores and Kiwi-inspired night markets.

Commenting on the partnership, One New Zealand Warriors CEO, Cameron George, said: “It’s really exciting to have Dreamworld embracing us in this way.”

“It’s one of Australia’s most iconic tourist attractions and to promote the Wahs like this is huge, with so many New Zealanders living on the Gold Coast and in South East Queensland,” George said.

Noting that the activation aligns with the park’s objective of fostering community through shared experiences, Dreamworld CEO, Greg Yong, added: “Wahsworld is about giving those fans a reason to make a full day of it—celebrating their team in a way that feels fun, welcoming and uniquely us.” 

The partnership also prioritises accessibility and community development, with Dreamworld offering discounted entry for New Zealand passport holders and Warriors members.

Beyond the immediate fan experience, the collaboration extends to the grassroots level, with Dreamworld providing support to the “Warriors Inspire Logan” academy through discounted access for participants and their families.

The centrepiece of the activation occurs on match day, August 1, featuring a fan march down Dreamworld’s Main Street, followed by a live watch party within the park.

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