Sponsorship, Venues & Facilities 2 min read

Melbourne Park and Melbourne Victory Announce Ticketing Partnership with Global Provider AXS

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Melbourne Park has officially entered into a partnership with global ticketing powerhouse AXS.

The partnership introduces advanced digital ticketing platforms and cutting-edge technology designed to streamline the purchasing journey, enhance venue accessibility, and optimise operational efficiency for major events hosted throughout the year.

By leveraging AXS’s sophisticated digital ecosystem, Melbourne Park aims to deliver a seamless, secure, and user-friendly transaction environment for hundreds of thousands of annual attendees, reinforcing its reputation as one of the most advanced event precincts in the southern hemisphere.

In addition, the arrangement encompasses all Melbourne Victory fixtures at AAMI Park while extending seamlessly to matches played at the Home of the Matildas.

Under the partnership, AXS becomes the exclusive ticketing destination for all home Isuzu UTE A-League and Ninja A-League fixtures, with general public tickets for the upcoming season officially going on sale on Tuesday, September 1, at 9:00 AM AEST.

This unified ticketing approach ensures that football fans experience a consistent, high-performance purchasing pathway regardless of whether they are attending high-stakes domestic league matches or regional community fixtures.

As an industry-leading digital ticketing provider, AXS powers some of the most iconic sport and entertainment venues across the globe, including London’s The O2, Los Angeles’s Crypto.com Arena, and Las Vegas’s T-Mobile Arena.

With a proven technological track record supporting more than 1,600 recognisable global brands, ranging from the upcoming LA28 Olympic and Paralympic Games and the Coachella Music and Arts Festival to major Australian touring acts such as Ed Sheeran, Robbie Williams, and the Foo Fighters, the partnership brings international ticketing infrastructure directly to Melbourne’s premier sports precinct.

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