Game Development, Sponsorship 2 min read

Foot Locker Australian School Championships Lock In Three-Year Extension on Gold Coast

image

Basketball Australia has announced a three-year extension of its hosting agreement for the Foot Locker Australian School Championships (ASC), securing the long-term future of the nation’s largest junior basketball event on the Gold Coast until 2028.

The renewal with Experience Gold Coast and the Queensland Government (through Tourism and Events Queensland) confirms the commercial and strategic value the event delivers to the region and guarantees long-term growth for the organisation’s biggest annual participation program.

The primary strategic importance of the renewal is the certainty it provides to both the host city and the sporting body.

Commentin on the extension, As Gold Coast Mayor, Tom Tate, said: “confirms the Gold Coast’s continual evolution as a place where major sport happens.”

“This announcement also provides tournament organisers and school-based competitors from across the country with certainty.

“It’s time to lock in the on-court action until 2028,” Tate said.

Confirming the successful synergy created by the partnership, Basketball Australia’s general manager of marketing and events, Nicole Thompson, added: “The Gold Coast has embraced this event, and together we’ve elevated the Foot Locker Australian School Championships experience.”

“The growth in participation, the quality of the facilities, and the support from Experience Gold Coast and Tourism and Events Queensland have created an environment where the event can continue to flourish,” Thompson said. 

This certainty allows the Gold Coast to continue leveraging the economic driver provided by over 220 teams and 2,700 athletes who travel to the region each December.

The agreement validates the Gold Coast’s infrastructure investment, with the Championships continuing to utilise the world-class facilities at the Gold Coast Sports & Leisure Centre and Coomera Indoor Sports Centre.

The event’s rapid growth, which now includes teams from New Zealand and, for the first time in 2025, the United States, demonstrates its rising international appeal, further enhancing its recognisable value to the Queensland Government’s tourism mandate.

Don’t miss out on the latest in sports business – Subscribe today to the free Ministry of Sport newsletter and stay ahead of the game. For even more exclusive insights, event tickets, professional development and networking events, become a MoS Member today!.

Similar Stories

logo
image
Sponsorship 3 min read

ACT Brumbies Secure Gallagher as Principal Partner in Three-Year Deal

ACT Brumbies have announced a landmark three-year agreement with Gallagher, appointing one of...

image
Fan Engagement 2 min read

Newcastle Knights and Charlestown Square Forge Strategic 2026 Partnership

The nib Newcastle Knights have formalised a major community partnership with Charlestown Square,...

image
Sponsorship 2 min read

Ferrari HP and WHOOP Announce Strategic Human Performance Partnership

Scuderia Ferrari HP has announced a multi-year partnership with WHOOP, designating the human...

View all

It's free to join the team!

Join the most engaged community in the Sports Business World.

Get all the latest news, insights, data, education and event updates.