Professional Development Day - Ministry of Sport

Sports business masterclass

Professional Development for the Sports Business Industry

Ministry of Sport in conjunction with the Global Institute of Sport are hosting one-day sports business masterclasses for the industry.

Hosted across Melbourne, Sydney and Brisbane, these workshops host a variety of speakers across multiple topics to share the latest insights , best practices and real world experiences.

All attendees will receive a Sports Business Leadership Certificate from the Global Institute of Sport upon completion of the day.

KEY EVENT DATES:

Tuesday, 24 June – MCG – Melbourne
Wednesday, 25 June – SCG – Sydney
Thursday 26 June – GABBA – Brisbane

Masterclass Modules

Module 1 – Marketing & Sponsorship

Dive into the essentials of sports marketing and sponsorship dynamics. This module covers strategies to effectively promote sports brands and engage with potential sponsors, enhancing your ability to create compelling marketing campaigns that attract and retain stakeholders.

Module 2 – Commercial & Partnerships

Explore the intricacies of commercial operations within the sports industry. Learn how to forge strategic partnerships that drive revenue and growth, focusing on best practices for negotiating deals and managing relationships with corporate partners.

Module 3 – Media & Broadcasting

Gain insights into the rapidly evolving landscape of sports media and broadcasting. This module examines the role of digital platforms, traditional media, and audience engagement, equipping you with the knowledge to navigate media rights and maximise exposure for sports events.

Module 4 – Leadership

Cultivate essential leadership skills tailored for the sports business environment. This module emphasises effective team management, strategic decision-making, and communication techniques to inspire and lead teams towards achieving organisational goals.

Networking Drinks

Join us for an exclusive networking drinks session following the sports business masterclass. This is a fantastic opportunity to connect with colleagues and industry leaders, share insights, and foster valuable relationships in a relaxed environment.