Media & Broadcast 2 min read

DAZN Secures Landmark Streaming Rights for MSG and YES Networks in Major US Expansion

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Global sports streaming platform DAZN has entered a landmark agreement to become the exclusive digital home for MSG Networks and YES Network during the 2026-27 NBA, NHL, and MLB seasons.

The partnership grants DAZN direct-to-consumer streaming rights for regional broadcasts covering major sports franchises including the New York Knicks, New York Yankees, New York Rangers, New York Islanders, Brooklyn Nets, New Jersey Devils, and Buffalo Sabres.

The alliance arrives as professional sports leagues actively confront the ongoing financial decline of traditional regional sports networks, seeking alternative distribution models and innovative revenue streams.

Emphasising the transformative nature of the agreement for the company’s long-term corporate expansion strategy, DAZN CEO, Shay Segev, said: “It is a defining moment for us and underscores our commitment to expanding our footprint in the United States.”

Furthermore, DAZN is actively closing in on additional commercial agreements to acquire local broadcasting rights for several more NBA teams for the upcoming regular season, including the Cleveland Cavaliers, Indiana Pacers, Memphis Grizzlies, Minnesota Timberwolves, and San Antonio Spurs, alongside potential direct-to-consumer streaming arrangements with the Charlotte Hornets and Orlando Magic.

In addition to live game coverage, subscribers will gain direct access to comprehensive 24/7 feeds of MSG, MSG Sportsnet, and YES, alongside extensive on-demand highlights and original programming.

Existing users of The Gotham Sports App will eventually be migrated onto DAZN’s advanced digital infrastructure, positioning the platform as a central player in resolving regional broadcasting challenges for major professional leagues.

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