Budget Car & Truck Rental Announce Partnership with Hobart Hurricanes and Cricket Tasmania

Budget Car & Truck Rental has announced a partnership with Cricket Tasmania and the Hobart Hurricanes, stepping in as the official vehicle rental services partner ahead of the upcoming summer of cricket.

The agreement provides essential logistical support by supplying both passenger and commercial vehicles to facilitate the extensive travel requirements of players and staff across Tasmania and interstate throughout the demanding domestic season.

Commercially, the alliance delivers high-impact brand visibility for Budget Car & Truck Rental. Under the terms of the agreement, corporate branding will feature prominently on the sleeve of the Hobart Hurricanes playing jerseys across both the Women’s Big Bash League and Big Bash League competitions.

Furthermore, the branding will extend across official team training and off-field apparel, alongside prominent venue signage at Ninja Stadium during all Hobart Hurricanes home matches, cementing long-term brand equity within the Tasmanian sports market.

Reflecting on the alignment and community-focused objectives of the collaboration, head of marketing – APAC Budget Car & Truck Rental, Anthony Alvernes, said: “At Budget Car & Truck Rental, we’re passionate about supporting the communities where our customers live, work and travel, and the Hobart Hurricanes are at the heart of Tasmanian sport.”

“This partnership is about more than cricket. It’s about bringing people together, creating opportunities for communities to connect and investing in experiences that create lasting memories for families and fans.

“We’re excited to work alongside the Hurricanes to help strengthen those connections both on and off the field,” Alvernes said.

The partnership addresses a vital logistical need for elite sporting organisations navigating rigorous interstate travel schedules.

Hobart Hurricanes GM of Partnerships and Infrastructure, Alison Turner, added: “We’re thrilled to welcome Budget Car & Truck Rental as the Official Vehicle Rental Services Partner of the Hobart Hurricanes and Cricket Tasmania.”

“Budget is a trusted and recognisable brand with a strong commitment to supporting local communities, making them a natural fit for our organisation.

“Both the Hurricanes and Tigers programs undertake significant travel throughout Tasmania and across Australia each season, and having a reliable Vehicle Rental Services Partner is essential to supporting our teams, staff and operations.

“We’re excited about the opportunities this partnership presents and look forward to working together to deliver value for our fans, members and the wider Tasmanian community,” Turner said.

As part of the launch activation, Budget Car & Truck Rental is offering a ten percent discount for all Hobart Hurricanes fans, enhancing consumer engagement while driving brand acquisition across the wider retail market.

Don’t miss out on the latest in sports business – Subscribe today to the free Ministry of Sport newsletter and stay ahead of the game. For even more exclusive insights, event tickets, professional development and networking events, become a MoS Member today!.