Sponsorship 2 min read

Adelaide 36ers Welcome Crystalbrook Sam as Official Accommodation Partner

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The Adelaide 36ers have secured a high-profile commercial alliance ahead of the upcoming National Basketball League (NBL) season, welcoming the soon-to-open Crystalbrook Sam as the club’s Official Accommodation Partner.

Under the agreement, the luxury five-star Adelaide Central Business District property will also serve as the exclusive accommodation provider for all visiting teams competing against the 36ers in South Australia.

Located on Halifax Street and featuring 196 rooms alongside upscale wellness and dining facilities, the hotel’s December launch provides an immediate premium hospitality solution for the professional sporting organisation while expanding its growing commercial partnership ecosystem and delivering exclusive member incentives.

Commenting on the partnership, Adelaide 36ers CEO, Nic Barbato, said: “Crystalbrook Sam is an outstanding addition to Adelaide’s hotel offering, and we’re thrilled to welcome them into the Adelaide 36ers family as our Official Accommodation Partner.”

“Having a five-star property of this calibre as our accommodation provider is a great addition to our growing commercial partnership group.

“Our members will also benefit from this partnership with some great offers giving them the opportunity to experience Crystalbrook Sam,” Barbato said.

Emphasising the synergy between the boutique luxury property and the local sporting community, Crystalbrook Sam GM, Kelvin Dodt, added: “Crystalbrook Sam brings together all the good things about Adelaide, and the 36ers are a big part of that.”

“Looking after people is what we do best, whether that’s a visiting team resting up before game day or a 36ers member celebrating a big win over dinner and a martini on the rooftop.

“We can’t wait to welcome them all when we open in December,” Dodt said.

The property features comprehensive lifestyle amenities, including the signature rooftop restaurant Matines, casual dining via Café Sami, and the Eléme Day Spa.

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