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Sponsorships & Brands
AAMI Secures Two-Year Principal Partnership with Sydney Sixers Across BBL and WBBL
Leading Australian insurer AAMI has entered into a major two-year commercial agreement...
NSW Rugby Union Secures Silver Fern Sport as Official Training Equipment Partner Through 2028
NSW Rugby Union has announced a commercial agreement, securing Silver Fern Sport...
Visa Secures Principal Partner and Payment Technology Role for Australia Rugby World Cups
World Rugby has secured a partnership with digital payments leader Visa, appointing the...
Australia & New Zealand
Emirates Debuts Men’s Rugby World Cup 2027 Livery in Sydney on Flagship A380
Emirates has amplified its commercial presence in the build-up to the Men’s Rugby...
Wellington Secures Hosting Rights for 2027 Race of Champions at Hnry Stadium
New Zealand’s capital will welcome international motorsport royalty with the Race of Champions...
AAMI Secures Two-Year Principal Partnership with Sydney Sixers Across BBL and WBBL
Leading Australian insurer AAMI has entered into a major two-year commercial agreement...
Women's Sport
WNBA Unveils New Finals Logo Despite Broad Industry Discourse
The Women’s National Basketball Association (WNBA) has officially unveiled the latest iteration of...
Basketball Australia and She Hoops Launch Mini-Documentary Highlighting 2006 Opals
Basketball Australia and its dedicated female-focused engagement initiative, She Hoops, have partnered with...
Unrivaled Women’s Basketball League Secures $650 Million Valuation Following Oversubscribed Series C Fundraise
The professional women's basketball league Unrivaled has officially announced that its Series C...
Europe
Disney+ and NHL Secure Five-Year Streaming Partnership for Sweden and Finland
Disney+ and the National Hockey League have announced a five-year broadcasting agreement,...
Turkish Airlines to Replace Standard Chartered as Liverpool FC Main Partner in Landmark 2027 Deal
Liverpool Football Club has announced a transition, naming Turkish Airlines as its new...
Hyundai Motor Announce Partnership with UEFA Champions League as Official Automotive Partner
Hyundai Motor Company has announced a multi-year partnership with the Union of European...
People Moves
Cricket Victoria Appoints Shaun Richardson as Chair and Penelope Cleghorn as Deputy Chair
Cricket Victoria has announced a leadership change following its September board meeting in...
Tasmania JackJumpers Secure Head Coach Scott Roth on Two-Year Contract Extension Through NBL29
The Tasmania JackJumpers have secured head coach Scott Roth on a two-year contract...
SEN Teams Reinforces Leadership Structure with Key Executive Appointments
Sports Entertainment Network subsidiary SEN Teams has reinforced its leadership structure with the...
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