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Sponsorships & Brands
Northern Beaches AFL Partners with New Balance and Belgravia
The Northern Beaches AFL Alliance has announced a multi-year apparel partnership with Belgravia...
MLS Enters Multi-Year Partnership with Polymarket
Soccer United Marketing (SUM), the commercial arm of Major League Soccer (MLS), has...
David Beckham and Bank of America Finalise Landmark Five-Year Youth Sports Pact
Bank of America has announced a five-year global sports ambassador agreement with football...
Australia & New Zealand
Northern Beaches AFL Partners with New Balance and Belgravia
The Northern Beaches AFL Alliance has announced a multi-year apparel partnership with Belgravia...
Vern Cotter to Lead Queensland Reds from 2027
The Queensland Rugby Union (QRU) has announced the appointment of world-renowned coach, Vern...
Sherrin Rentals and Matt Stone Racing announce Partnership for 2026
Matt Stone Racing (MSR) has formalised an expansion of its portfolio, with Sherrin...
Women's Sport
WNBPA and WNBA Agree to Free Agency Moratorium Amid CBA Impasse
The WNBA and the Women’s National Basketball Players Association (WNBPA) have reached an...
QSport and Griffith University Forge Two-Year Partnership to Advance Women in Sport
QSport has announced a landmark two-year partnership with Griffith University, extending through June...
AFC Women’s Asian Cup 2026 Launches Multicultural Community Champions Program
The Local Organising Committee (LOC) for the AFC Women’s Asian Cup Australia 2026™...
Europe
League of Legends Icon “Perkz” Joins Friendly Fire as Co-Owner
Luka "Perkz" Perković, widely regarded as one of the most decorated esports athletes...
Ubisoft Shares Plunge as Publisher Cancels ‘Prince of Persia’ Remake and Restructures
Ubisoft Entertainment SA has announced a radical "organisational reset" following a series of...
Youri and Sacha Djorkaeff Invest in the French SailGP Franchise
DS Automobiles SailGP Team France has formalised announced an expansion of its ownership...
People Moves
Vern Cotter to Lead Queensland Reds from 2027
The Queensland Rugby Union (QRU) has announced the appointment of world-renowned coach, Vern...
League of Legends Icon “Perkz” Joins Friendly Fire as Co-Owner
Luka "Perkz" Perković, widely regarded as one of the most decorated esports athletes...
Ubisoft Shares Plunge as Publisher Cancels ‘Prince of Persia’ Remake and Restructures
Ubisoft Entertainment SA has announced a radical "organisational reset" following a series of...
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