Inter Miami CF has announced a multi-year partnership with Hyundai Motor America, naming the prominent automotive corporation as the club’s official mainstream automotive partner and a foundational partner of Miami Freedom Park.
The agreement integrates Hyundai across multiple foundational facets of the organisation, including fan engagement initiatives, grassroots community program, and the state-of-the-art Nu Stadium.
Under the detailed terms of the partnership, the premier East Club located within Nu Stadium will be officially renamed the Hyundai Club, while Hyundai simultaneously assumes the role of entitlement partner for the Hyundai Garage, a signature parking and transport facility situated within the expansive Miami Freedom Park complex.
Both high-traffic venues will feature fully integrated brand visibility and corporate activations throughout the entire competitive season.
In addition, Inter Miami and Hyundai will collaborate extensively on year-round supporter engagement campaigns, encompassing original digital content production, targeted sweepstakes, matchday activations, and exclusive fan-centric experiences tailored to deepen lasting interactions between consumers, local communities, and both global brands.
Hyundai Motor North America president and CE,O Randy Parker, said the partnership builds on the company’s long-standing commitment to football and creates new opportunities to engage supporters while supporting local communities across South Florida.
Inter Miami CF president of business operations, Xavier Asensi, described Hyundai as a partner whose long-term vision aligns with the club’s continued growth and the development of Miami Freedom Park.
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