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2022 F1 Season Breaks Broadcasting Record

2022 F1 Season Breaks Broadcasting Record

US Broadcaster, ESPN, has announced the most recent season of Formula 1 (F1) has shattered the record set last year, up 28% to an average audience of 1.21 million viewers.

In addition to being the most viewed season ever in the US, ESPN said 352,000 women tuned in each race, up 34% on 2021 and averaged 28% of the 2022 audience.

12 of the 22 races saw event viewership records broken:

  • Bahrain – 1.353 million average viewers
  • Saudi Arabian – 1.445 million
  • Miami (new event) – 2.583 million
  • Spanish – 1.14 million (largest live version)
  • British – 1.239 million
  • Austrian – 1.1 million
  • Hungarian – 1.23 million
  • Belgian – 1.03 million
  • Dutch – 1.14 million
  • Italian – 995K (largest live version)
  • Singapore – 1.036 million
  • Brazilian – 1.4 million (largest live version)

Additionally, the Monaco Grand Prix and Emilia Romagna Grand Prix both broke their live cable audience records, with 17 races drawing over 1 million average viewers.

Looking at age demographics, viewership between the ages of 12 and 17 increased 49% from 2021, which was also the largest of any age group.

In other groups, viewership between 18-34 grew by 43%, while the 25-34 age group increased by 46% compared to 2021.

Finally, F1 qualifying sessions drew in 554,000 viewers on average, up 17% from the 475,000 last year.

The broadcast figures from the 2022 F1 Championship comes after ESPN extended their broadcast partnership with the motorsport series.

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