The home of English Football, Wembley Stadium has today announced Oak View Group will join the iconic arena in a bid to grow and diversify sponsorship and content opportunities.

The two sides will work together in order to engage with more potential sponsors as Wembley celebrates its 100 year anniversary in 2023.

The FA’s chief operating officer, Mark Burrows said, “We’re delighted to partner with Oak View Group, which will open up new and exciting sponsorship and content opportunities for Wembley Stadium.”

“We’re very proud to welcome millions of people to our stadium each year for iconic sporting and music events, and this partnership will help us to build on that,” Burrows said.

Oak View Group now adds Wembley Stadium to its impressive list of iconic venues in England which include, Royal Albert Hall, Ascot Racecourse and Silverstone.

Oak View Group’s Chief Executive Officer, Tim Leiweke said, “Wembley Stadium is a global icon, known the world over for hosting some of the most historic moments in sport and live music and we are incredibly proud of its addition to the OVG family.”

“As venue owners and operators, OVG knows the importance of maximising sponsorship opportunities and deliver a year-round calendar of brilliant events. We look forward to what we know will be an innovative and productive partnership working with the top flight team at Wembley Stadium and The FA,” Leiweke said.

Wembley Stadium already holds a formidable relationship with British mobile network EE, in conjunction with key stakeholders including The FA, Department of Media, Culture and Sport and Sport England