Topic: Sponsorship

logo
Feature Image

Bryson DeChambeau Annouunce Endorsement with Kalshi

Bryson DeChambeau has formalised a ground-breaking endorsement deal with Kalshi, becoming the first...

January 19, 2026
Feature Image

Dreamworld Named Official Theme Park Partner of Australian Olympic Team

Dreamworld has announced a landmark partnership with the Australian Olympic Committee (AOC), becoming...

January 19, 2026
Feature Image

Genius Sports Announce Partnership with New OFC Pro League

The Oceania Football Confederation (OFC) has formalised a strategic partnership with Genius Sports,...

January 19, 2026
Feature Image

Inter Miami Extends Lowe’s Partnership Into Infrastructure and Jersey Rights

Inter Miami CF has announced an expansion of its partnership with Lowe’s, elevating...

January 19, 2026
Feature Image

One New Zealand Warriors Extend Partnership with Musashi

The One New Zealand Warriors have solidified their high-performance foundations for the 2026...

January 16, 2026
Feature Image

Fiji Airways Named Official Airline Partner of Inaugural OFC Pro League

The Oceania Football Confederation (OFC) has announced a multi-year partnership with Fiji Airways,...

January 16, 2026
Feature Image

Tennis Australia and realestate.com.au Announce Partnership

Tennis Australia has announced realestate.com.au as their Official Real Estate Partner of the...

January 15, 2026
Feature Image

Agency Named Desire Launches with Senior Partnership Leaders Backing Specialisation Over Scale

At a time when sponsorship and partnership strategies are being stretched across sport,...

January 15, 2026
Feature Image

Brisbane Racing Club and Ticketmaster Announce Partnership

The Brisbane Racing Club has announced a multi-year partnership with Ticketmaster Australia, designating...

January 14, 2026
Feature Image

Hockey Australia and Kookaburra Sport Announce Partnership

Hockey Australia has formalised an apparel partnership with Kookaburra Sport, designating the 135-year-old...

January 14, 2026
Feature Image

ANZ Secures Global Partnership Expansion and Unveils ‘ANZ Arena’ for AO26

ANZ has announced a multi-year global agreement with Tennis Australia, ascending to the...

January 14, 2026
Feature Image

Tennis Australia and NEXO Launch $10 Million Bracket Challenge for AO26

Tennis Australia has partnered with digital finance firm NEXO to launch the AO26...

January 14, 2026
Feature Image

PGA TOUR and Viking Announce Multi-Year Marketing Partnership

The PGA TOUR and Viking have formalised a landmark multi-year marketing partnership, designating...

January 13, 2026
Feature Image

Neville Sillitoe Foundation Opens 2026 Scholarship Applications for Emerging Sprinters

The Neville Sillitoe Foundation has officially opened applications for its 2026 scholarship program,...

January 13, 2026
Feature Image

Brisbane Heat and TMR Extend Partnership

The Brisbane Heat and Queensland Cricket have formalised a two-year renewal of their...

January 12, 2026

It's free to join the team!

Join the most engaged community in the Sports Business World.

Get all the latest news, insights, data, education and event updates.