Topic: Brands

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Nike and SKIMS Launch ‘NikeSKIMS’ to Disrupt Women’s Activewear Market

Nike, Inc. and SKIMS have joined forces to introduce NikeSKIMS, a groundbreaking new...

February 20, 2025
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Netball Australia’s Grassroots Rebrand

Sport Design Australia (SDA) has completed a comprehensive rebrand of Netball Australia’s Woolworths...

February 18, 2025
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Manchester City Wins Legal Battle Over Premier League Sponsorship Rules

Manchester City has dealt a significant blow to the Premier League’s regulatory framework...

February 16, 2025
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Super Bowl Advertising Rates Reach Record Highs in 2025

The 2025 Super Bowl has witnessed a significant uplift in advertising investment, with...

February 11, 2025
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Supercars and Griffith University Launch SuperGEMS to Inspire Women in Motorsport and STEM Careers

In a strategic move to drive diversity in motorsport and STEM industries, Supercars...

February 7, 2025
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USGA Opens Door for LIV Golf Players as Riyadh Air Joins as Major Sponsor

In a landmark shift for professional golf, the United States Golf Association (USGA)...

February 6, 2025
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Bright Partnerships Expands to Australia with New Melbourne Office

Bright Partnerships has officially launched its Australian office, marking a significant step in...

February 4, 2025
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Jordan Brand Marks 40 Years of Air Jordan 1 with ‘Banned’ Revival

The Air Jordan 1, one of the most iconic sneakers in sports and...

February 3, 2025
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Dolphins Partner with Wahl to Launch New Sponsorship

The Dolphins have officially partnered with grooming brand Wahl in a new multi-year...

February 3, 2025
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Louis Vuitton Partners with Formula 1 Australian Grand Prix 2025

In a landmark collaboration, Louis Vuitton has been announced as the Title Partner...

February 1, 2025
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McDonald’s Partners with Angel Reese to Launch New Athlete-Endorsed Meal

McDonald's has announced a partnership with basketball champion, entrepreneur, and fashion icon Angel...

January 31, 2025
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Australian Athletics Rebrands to Strengthen Market Presence

In a strategic move to bolster its market position and commercial appeal, Athletics...

January 30, 2025
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Hamilton and Leclerc Team Up to Unveil Ferrari’s 2025 Race Suit

Ferrari’s 2025 season is shaping up to be a highly anticipated campaign, with...

January 29, 2025
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Cameron Brink and Optimum Nutrition Forge Strategic Partnership for Branding Success

Cameron Brink, the rising WNBA star and second overall draft pick, is...

January 29, 2025
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Peyton Manning Expands Endorsement Portfolio with Strategic U.S. Bank Partnership

NFL legend, Peyton Manning, has long been recognised as a master of strategy...

January 29, 2025

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