Tag: brands
Paralympics Australia Launches ‘Defy Limits’ Brand Platform to Accelerate Commercial and Cultural Trajectory Toward Brisbane 2032
Paralympics Australia has launched a brand platform titled 'Defy Limits,' designed to showcase...
November 9, 2026
Classic Sportswear Appoints Rugby League Great Steve “Blocker” Roach as Head of Player and Club Relations
Australian sportswear brand Classic Sportswear has announced the appointment of rugby league legend...
November 4, 2026
New South Wales Institute of Sport Launches New Brand Identity Ahead of Brisbane 2032 Games
The New South Wales Institute of Sport (NSWIS) has officially unveiled a comprehensive...
November 4, 2026
FIBA Unveils “Suhail” as Official Mascot for Basketball World Cup 2027 in Doha
The International Basketball Federation (FIBA) and the Local Organising Committee have officially revealed...
October 28, 2026
PUMA Appoints Arne Arens as Chief Commercial Officer to Lead Global Marketplace Strategy
German sportswear giant PUMA SE has announced the appointment of Arne Arens as...
October 26, 2026
ANTA Sports Completes EUR 1.5bn Acquisition to Become PUMA’s Largest Shareholder
Chinese multi-brand sportswear giant ANTA Sports Products Limited has officially completed its acquisition...
October 8, 2026
Adidas Launches Federal Court Trademark Action Against Australian Retailer White Fox Over Four-Stripe Apparel
Adidas has initiated formal Federal Court proceedings in Australia against fast-growing online...
October 7, 2026
Nike Deepens Corporate Restructuring and Forecasts Steep Revenue Drop Amid Persistent Greater China Weakness
Nike is deepening its extensive corporate restructuring under CEO Elliott Hill, announcing...
October 5, 2026
Brisbane 2032 Olympic and Paralympic Emblems Unvelied via Official YouTube Channel Preview
The official digital marketing rollout for the Brisbane 2032 Olympic and Paralympics experienced...
October 5, 2026
NIKE Reports Fiscal 2027 First Quarter Results Amid Global Transformations
NIKE, Inc. has reported its financial results for the first quarter of fiscal...
October 2, 2026
Australian Sports Nutrition Brand Fixx Nutrition Scales International Markets Ahead of Tenth Anniversary
Gold Coast-based sports nutrition enterprise Fixx Nutrition is scaling its international footprint across...
October 2, 2026
Brisbane Heat Secure Partnership with Outdoor Equipment Brand Cub Cadet
The Brisbane Heat have strengthened their portfolio ahead of the upcoming summer of...
October 1, 2026
Lewis Hamilton’s Dawn Apollo Studios Inks First-Look Deal with Skydance Sports
Formula 1 driver Lewis Hamilton has secured a production deal between his banner,...
September 23, 2026
Kylian Mbappé Secures Landmark Sponsorship Switch from Nike to Swiss Brand On
Real Madrid forward Kylian Mbappé has ended his two-decade-long partnership with Nike, signing...
September 21, 2026
Kayo Sports Unveils 2027 Line-Up and Fox Sports Rebrand
Kayo Sports has unveiled a blockbuster 2027 line-up at the DAZN Media+ Upfront,...
September 4, 2026
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