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Adidas Launches Federal Court Trademark Action Against Australian Retailer White Fox Over Four-Stripe Apparel

Adidas has initiated formal Federal Court proceedings in Australia against fast-growing online...

October 7, 2026
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Nike Deepens Corporate Restructuring and Forecasts Steep Revenue Drop Amid Persistent Greater China Weakness

Nike is deepening its extensive corporate restructuring under CEO Elliott Hill, announcing...

October 5, 2026
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Brisbane 2032 Olympic and Paralympic Emblems Unvelied via Official YouTube Channel Preview

The official digital marketing rollout for the Brisbane 2032 Olympic and Paralympics experienced...

October 5, 2026
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NIKE Reports Fiscal 2027 First Quarter Results Amid Global Transformations

NIKE, Inc. has reported its financial results for the first quarter of fiscal...

October 2, 2026
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Australian Sports Nutrition Brand Fixx Nutrition Scales International Markets Ahead of Tenth Anniversary

Gold Coast-based sports nutrition enterprise Fixx Nutrition is scaling its international footprint across...

October 2, 2026
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Brisbane Heat Secure Partnership with Outdoor Equipment Brand Cub Cadet

The Brisbane Heat have strengthened their portfolio ahead of the upcoming summer of...

October 1, 2026
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Lewis Hamilton’s Dawn Apollo Studios Inks First-Look Deal with Skydance Sports

Formula 1 driver Lewis Hamilton has secured a production deal between his banner,...

September 23, 2026
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Kylian Mbappé Secures Landmark Sponsorship Switch from Nike to Swiss Brand On

Real Madrid forward Kylian Mbappé has ended his two-decade-long partnership with Nike, signing...

September 21, 2026
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Kayo Sports Unveils 2027 Line-Up and Fox Sports Rebrand

Kayo Sports has unveiled a blockbuster 2027 line-up at the DAZN Media+ Upfront,...

September 4, 2026
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DAZN Media+ Unveils Major 2027 Strategy Featuring Brand Rebrand, Stadium Assets and AI-Powered Trading

Formerly operating as Foxtel Media, DAZN Media+ has officially unveiled its new brand...

September 3, 2026
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WNBA Unveils New Finals Logo Despite Broad Industry Discourse

The Women’s National Basketball Association (WNBA) has officially unveiled the latest iteration of...

September 1, 2026
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VALD Hits $1 Billion Valuation After Back-To-Back Acquisitions

Brisbane-founded human performance technology organisation VALD has officially joined the ranks of global...

August 27, 2026
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Surfing Super League Targets 2028 Debut

Australia’s new eight-team surfing competition will combine 90-minute broadcasts, equal-pay athlete contracts and...

August 19, 2026
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New Zealand Breakers Unveils New Identity Rebranding

The New Zealand Breakers have unveiled a new brand identity inspired by the...

August 11, 2026
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Hola Health expands partnership with Cricket Australia

Cricket Australia has announced an expanded, multi-year commercial agreement with digital healthcare provider...

July 23, 2026

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