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Adidas Announces Leadership Succession Plan for Central European Markets

Adidas has announced the appointment of veteran executive Claus-Peter Mayer as the new...

July 13, 2026
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adidas Unveils Custom TRIONDA FINAL Match Ball for FIFA World Cup Concluding Stages

Adidas has officially unveiled the TRIONDA FINAL, the Official Match Ball designated for...

July 7, 2026
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Golden State Warriors and IREN Limited Secure Record-Breaking North American Sponsorship Deal

The Golden State Warriors have finalised a multi-year commercial partnership with AI Cloud...

June 29, 2026
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International Tennis Federation Formally Rebrands as ‘World Tennis’

The International Tennis Federation (ITF) has officially rebranded itself as World Tennis, a...

June 26, 2026
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New Balance And Miu Miu Solidify High-Fashion Tennis Footprint With Coco Gauff Wimbledon Campaign

Global sportswear giant New Balance and luxury fashion house Miu Miu have launched...

June 24, 2026
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FIFA World Cup Revenue and Recycling Runway: Sporting Giants Bet Big on Textile Innovation

The 2026 FIFA World Cup is set to trigger a massive commercial windfall...

June 17, 2026
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Nike and BTS Unveil Global Customisation and Merch Partnership

Nike has announced a partnership with international pop music icons BTS to launch...

May 29, 2026
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Nike Names Australian-Founded The Yard Gym as First Global Gym Partner

Nike has announced a landmark global partnership with the Sydney-founded strength and conditioning...

May 27, 2026
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Carlos Alcaraz Signed as Global Brand Ambassador for Ant International

Ant International has announced the appointment of Spanish tennis phenom Carlos Alcaraz as...

May 20, 2026
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Classic Sportswear Unveils ‘Super Wāhine’ to Elevate Aupiki Competition

Classic Sportswear has launched "Super Wāhine," a major branding and engagement campaign designed...

May 15, 2026
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Melbourne United and Walyalup Football Club Announce Strategic Shifts

Melbourne United has commenced a new era following a landmark ownership restructure. The...

May 13, 2026
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Adidas Records Strong Start to the Year in the First Quarter of 2026

Adidas AG has reported a robust start to the 2026 fiscal year, with...

May 4, 2026
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PUMA Appoints Laurent Fricker as Vice President of Sportstyle Business Unit

Global sports company PUMA has announced the appointment of Laurent Fricker as the...

April 21, 2026
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EnTrust Global and OneTeam Partners Launch EnOne Ventures

EnTrust Global and OneTeam Partners have officially announced the launch of EnOne Ventures,...

April 2, 2026
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LSKD Reveal “She Runs but She’s Never Just Running” Campaign

Australian activewear brand, LSKD, has ignited a massive social media movement following the...

March 26, 2026

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