Story Origin: Global
FIFA Shatters All-Time Attendance and Broadcast Records at 2026 World Cup
The 2026 FIFA World Cup has officially established itself as the most-attended tournament...
June 26, 2026
MotoGP Group Appoints CAA Sports as Exclusive Global Commercial Agency
The MotoGP Group has officially appointed CAA Sports, a prominent division of entertainment...
June 24, 2026
MotoGP Group and Manufacturers sign 2027-2031 Agreement
The MotoGP Group and the five major motorcycle racing manufacturers—Aprilia, Ducati, Honda, KTM,...
June 22, 2026
Commercial Innovation Ahead of the Pack as Formula 1 Trims Carbon Footprint by 35%
Formula 1 remains firmly on track to hit its ambitious Net Zero 2030...
June 22, 2026
PMY Announce Partnership Agreement with Special Olympics International for 2027 World Games
Special Olympics International has officially finalised a technology consulting agreement with global venue...
June 17, 2026
FIA Launches Global Call for Proposals to Secure Commercial Promoters for Sanctioned “FIA Esports Championships”
The Fédération Internationale de l'Automobile (FIA) has officially launched a public Call for...
June 16, 2026
AB InBev Secures Global FIFA Extension to Anchor World Cup Sponsorship Through 2030
Anheuser-Busch InBev (AB InBev) and FIFA have announced a significant extension of their...
June 11, 2026
FIFA Names Salesforce Official Tournament Supporter for 2026 and 2027 World Cups
FIFA has officially announced a landmark partnership with the world's leading agentic customer...
June 8, 2026
Footballco and Coca-Cola Launch AI-Driven ‘José vs. Mourinho’ Content Campaign for World Cup
Global football media company Footballco and The Coca-Cola Company have officially announced the...
June 8, 2026
TNT Sports and Commonwealth Games Announce Partnership
TNT Sports has secured the rights to broadcast the Glasgow 2026 Commonwealth Games,...
June 8, 2026
Las Vegas Grand Prix generates $3.2 billion economic impact as F1 extends contract through 2037
Formula 1 has extended the Las Vegas Grand Prix contract through 2037, securing...
June 8, 2026
Bangladesh Government Purchases FIFA World Cup 2026 TV Rights for Tk 72.70 Crore
Bangladesh's cabinet committee has approved the government's purchase of television broadcasting rights for...
June 8, 2026
FIFA Releases Group Stage Kit Designations for FIFA World Cup 2026
With eight days remaining until the expanded 48-team FIFA World Cup 2026™ commences...
June 4, 2026
Gillette Named Official Shaving Partner of ASEAN Hyundai Cup™ 2026
The ASEAN Football Federation (AFF) has announced Gillette as the Official Shaving Partner...
June 4, 2026
Stephen Curry Signs Landmark Global Endorsement Deal with Li-Ning
Golden State Warriors superstar Stephen Curry has officially signed a major endorsement agreement...
June 3, 2026
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