Manchester United has announced a new multi-year agreement with Levy, the sport and hospitality division of Compass Group UK & Ireland.
The partnership is designed to transform the matchday experience at Old Trafford through a series of infrastructure and service upgrades, even as the club prepares for a long-term transition to a new stadium by 2035.
The deal, the financial terms of which remain undisclosed, sees Levy join a portfolio that already includes high-profile clients such as Tottenham Hotspur Stadium and Aston Villa FC.
Emphasising that wait times and service quality are priorities for the board, chief executive at Manchester United, Omar Berrada, said: “Improving matchdays at Old Trafford is an essential part of our strategy.”
“Whilst we have plans for a new stadium in the long term, we have a responsibility to ensure we’re continuing to invest in our facilities and services in the short term,” Berrada said.
Set to commence at the start of the 2026/27 season, the partnership will introduce several “frictionless” and digital-first enhancements across the “Theatre of Dreams”:
The appointment of Levy is a core component of Manchester United’s short-to-medium-term facility strategy.
While the club is exploring a new stadium build, targeted for completion before the 2035 Women’s World Cup Final, the current focus remains on maintaining elite standards at its historic home.
Don’t miss out on the latest in sports business – Subscribe today to the free Ministry of Sport newsletter and stay ahead of the game. For even more exclusive insights, event tickets, professional development and networking events, become a MoS Member today!.
Arsenal Football Club and Meta have announced a new global partnership designed to...
Commonwealth Games Australia has unveiled a landmark $1.5 million direct investment program to...
The organisers of the Louis Vuitton 38th America’s Cup have announced the appointment...
Join the most engaged community in the Sports Business World.
Get all the latest news, insights, data, education and event updates.