Hockey One League Extends Finals Series Partnership with Project Innovations

The Hockey One League has confirmed the renewal of its partnership with Singapore-based consultancy Project Innovations as presenting partner of the 2025 Finals Series, marking the second consecutive year of collaboration.

Project Innovations, which operates across Australia and Asia providing construction management services, will retain prominent brand placement on player shirts during the Finals weekend, scheduled for 29–30 November in Melbourne. The event will feature the top four men’s and women’s teams competing for the national title.

The renewed agreement underscores the league’s growing commercial reach, particularly in securing international corporate backing for an Australian domestic competition.

Sharing the partnership’s continual support to the league’s ambition to engance the marquee event, Hockey One Executive Manager, Sash Herceg, said: “For the second year running, Project Innovations will play a key role in elevating the Finals Series in Melbourne to new heights.”

“Equally encouraging is the growing commercial interest from overseas, which strongly aligns with our long-term strategy,” Herceg said.

Commercial and Strategic Appeal for Sponsors

For Project Innovations, the investment represents an ongoing interest in the league’s potential to engage audiences beyond Australia.

Sharing the competition’s international dimension, Hockey One CEO, Paul R. Lim, added: “The Hockey One League has quickly positioned itself as one of the top national competitions in the world, featuring some of the best hockey players in Australia and internationally.”

“We’re particularly interested in the international aspect of the League and are aware of some exciting announcements on this front,” Lim noted.

Melbourne Finals Series Set to Leverage Event Infrastructure

The Finals Series is a critical asset in Hockey One’s annual calendar, offering sponsorship visibility through broadcast exposure and live audiences.

In 2024, the event in Hobart drew strong attendance, and the shift to Melbourne this year is expected to benefit from the city’s established major-event infrastructure.

From a commercial standpoint, the presence of an international partner like Project Innovations strengthens the league’s positioning for future sponsorship negotiations. It also demonstrates the viability of Australian domestic leagues to attract overseas investment.

Season Timeline and Ticket Sales

The 2025 Hockey One season begins on 10 October, with all matches to be streamed live and free on 7plus. Tickets go on sale from 1 September, with Finals Series tickets released later in the season.

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