HomeFree ArticleLatest NewsFerrari F1 Team End Mission Winnow Title Partnership

Ferrari F1 Team End Mission Winnow Title Partnership

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Ferrari F1 Team End Mission Winnow Title Partnership

Ferrari’s Formula One (F1) team have parted ways with title sponsor, Mission Winnow, with the team yet to reveal the replacement for the major partnership.

The move was speculated after the FIA revealed the list of teams participating in the 2022 F1 season, with the Mission Winnow name missing from Ferrari’s name in the list.

This has been confirmed by the omission of the brand from the team’s sponsorship list for 2021.

While Ferrari has not yet announced a replacement title sponsor, they recently announced a new multi-year partnership with Santander, with the Spanish banking company to become a premium partner of the F1 team.

The deal marks the return of a partnership which originally lasted from 2010-2017, with Santander to feature on all Ferrari F1 cars, race suits and caps.

A focus of the new partnership is around the sustainability factor, which has recently been reported as a key issue surrounding the F1 as a whole.

Ferrari chairman, John Elkann, said Santander will help Ferrari achieve its goal of becoming carbon neutral by 2030.

“It’s an honour to team up again with a global financial institution like Santander, which is committed to responsible banking and has shown leadership in renewable energy finance and ESG advisory services all around the world,” Elkann said.

“We look forward [to] partnering with them to deliver our key objective of becoming carbon neutral by 2030,” he said.

Santander executive chairman, Ana Botín, said: “We are very excited to work with Ferrari again, and support them in the green transition.”

“Santander is fully committed to tackling climate change, and as Europe’s leading provider of auto finance, we are determined to help the auto industry as it goes green,” Botín said, discussing the organisation achieving carbon neutral in 2020 and committing to achieving net zero carbon emissions across all its lending, advisory and investments by 2050.

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