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HomeFree ArticleLatest NewsCaesars Sportsbook Named Betting Partner Of Indy 500

Caesars Sportsbook Named Betting Partner Of Indy 500

Caesars Sportsbook Named Betting Partner Of Indy 500

Caesars Sportsbook Named Betting Partner Of Indy 500

Indianapolis Motor Speedway (IMS) has announced a partnership with betting company, Caesars Sportsbook, which sees the company become the official betting partner of the track and Indy 500.

The deal will see Caesars welcome spectators into the ‘Caesars Sportsbook Lounge’ on practice and race days, which includes complimentary food and drink, live entertainment, and racing games to go along with branded giveaways over the course of every race.

Caesars will also receive access to IMS logos and marks, digital and social media assets and a variety of VIP IMS exclusive experiences available for its users.

Commenting on the partnership, Caesars Digital co-president, Eric Hession, said: “The Indianapolis Motor Speedway and the Indy 500 are iconic American sports traditions.”

“Partnering with one of racing’s most iconic venues and ‘The Greatest Spectacle in Racing’ provides our customers with unique experiences through Caesars Rewards.

“This will be an impactful partnership for us that builds upon our commitment to the state of Indiana alongside the investments into our resorts and the communities they serve,” he said.

IMS president, J. Douglas Boles, added: “We’re extremely excited about this partnership with Caesars and believe their on-site presence – which is a first for our storied facility – will give fans a new opportunity to engage with the on-track action at the Racing Capital of the World.”

“This is another reason to look forward to an epic and historic Month of May at IMS,” Boles said.

Additionally, Caesars will provide a special promotion for new and existing customers to celebrate the 106th running on the Indy 500.

The announcement comes after McLaren Racing entered the Formula E World Championship by acquiring the Mercedes-EQ team.

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