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Brazilian Football Confederation Partner With OneFootball

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The Brazilian Football Confederation (CBF) have joined forces with football media company OneFootball.

The global partnership is the first of its kind in the world and will see all original and editorial content from the official CBF website shared on OneFootball’s digital platform.

OneFootball boasts an estimated figure of 85 million users per month.

Content including live scores, news, statistics, clips, and interviews from Brazil’s men’s, women’s, and youth teams will be made globally available.

CBF communications director, Douglas Lunardi, said the deal aligns with Brazil’s global appeal.

“Football fans from all over the world are interested in Brazil’s national teams and news from the country, which exports players to the best clubs in the world,” Lunardi said.

“Our national competitions, like the Brasileirão and the Copa do Brasil, have more and more international viewers and the distribution of this content through OneFootball will strengthen this process,” he said.

The Berlin-based media company has already made rights deals with domestic clubs across Europe.

OneFootball currently has exclusive rights to Germany and France’s top division competitions in the Bundesliga and Ligue 1.

They also boast content partnerships with clubs including Manchester City, Real Madrid and AS Monaco, as well as obtaining the streaming rights to the Belgian Pro League.

Their recent acquisition of football media platform Dugout means OneFootball possess 80,000 archive videos and 4,500 new videos per month from its ten shareholding clubs and 125 other clubs, leagues, and federations.

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