#1: EXCLUSIVE: Inside the NBA’s player tech revolution
In an Australian exclusive, the world’s biggest sports tech company, Sportradar has given The Ministry of Sport Podcast behind the scenes access to the NBA’s latest tech revolution.
The NBA and Sportradar have joined forces to launch human tracking technology that three-dimensionally captures 29 data points on each player live on court.
Previously, each player was a single two-dimensional dot.
The skeletal tracking is created by artificial intelligence and computer vision, with 14 cameras placed around the playing arena extracting high performance data.
The technology also launches a major opportunity for avatar building, gamification, fan engagement, and broadcast properties.
Sportradar Global Basketball boss Ben Turner takes us behind-the-scenes of how the tech was created, how it is now unfolding in the new NBA season, and where it can go next.