Media & Broadcast 2 min read

Shannon Sharpe Eyes $100M+ Podcast Deal As Volume Contract Expires

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According to sources speaking to Front Office Sports, the Pro Football Hall of Famer, Shannon Sharpe, has garnered multiple offers and is anticipated to secure a deal surpassing the US$100 million mark.

Sharpe joined The Volume, a network led by Colin Cowherd, in August 2023, following his departure from FS1’s Undisputed, where he gained prominence alongside Skip Bayless.

His podcast, Club Shay Shay, quickly rose to prominence, establishing itself as one of the leading platforms in the sports and entertainment sector, particularly on YouTube, where it has become a formidable presence, additionally, Sharpe co-hosts Nightcap with Chad “Ochocinco” Johnson, which has also attracted a sizable audience.

A notable highlight from Sharpe’s podcasting career is his interview with comedian Katt Williams, which has amassed 89 million views on YouTube since its release on January 3, 2024.

Sharpe’s Club Shay Shay has accumulated nearly 4 million subscribers, demonstrating its widespread appeal.

Looking ahead of his opportunities, Sharpe’s upcoming deal is set to encompass all shows under the Shay Shay network, expanding beyond his flagship podcast, which also includes other popular offerings such as Nightcap, the Club 520 Podcast, The Bubba Dub Show, and Humble Baddies.

In addition to his podcasting success, Sharpe frequently appears on ESPN’s programs, including First Take, where he engages with Stephen A. Smith.

Earlier this year, The Volume also incorporated Nick Wright’s podcast and its well-received YouTube channel into its lineup, solidifying its position within the competitive podcasting landscape.

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