Seattle Storm Announces Landmark Broadcasting Partnership

The Seattle Storm has solidified a significant multi-year partnership with local Sinclair affiliates KOMO (ABC) and KUNS (CW), establishing these networks as the official television broadcast home for the four-time WNBA champions.

This groundbreaking deal marks the first collaboration between a local network and a women’s professional league, enhancing the accessibility of Storm games to a wider audience across Washington.

Commenting on the partnership, Seattle Storm CCO, Nate Silverman, said: “We are thrilled to welcome KOMO and the CW to the Storm family.”

“From the start, it was clear we shared the same vision of making Storm basketball even more accessible for our fans and creating a larger impact amongst the broader community.

“We wanted to provide fans the ability to watch our team in a way that best suits them, whether that be on cable, local tv or digital platforms.

“We’re excited to now offer more ways to watch the team this season as we compete for a fifth championship,” Silverman said.

Rob Weisbord, president and COO of local media at Sinclair, added: “Bringing Seattle Storm basketball to KOMO and KUNS ensures that more fans across the region can experience the excitement of the WNBA.” 

“We are dedicated to elevating women’s sports, from our partnership with the WTA, to expanding visibility for the WNBA, we aim to provide more avenues for viewers to watch their favorite players and teams,” he said.

Under this agreement, KUNS (CW) will broadcast all non-nationally exclusive Storm games across cable, satellite, and over-the-air television, with select matchups airing on KOMO (ABC).

Additionally, fans can catch these games on digital platforms including YouTube TV and Hulu Live, broadening the reach of the Storm’s games significantly.

Beyond game-day broadcasts, KOMO will enhance the viewing experience by producing pre-game content for select games while featuring segments during Seattle Refined, KOMO’s daily lifestyle programme, and ARC Seattle on KUNS (CW).

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