Category: Last Year in Sport
Carlton & United Breweries Secures Pouring Rights At Australian Open
Carlton & United Breweries (CUB) has formed a new partnership with Tennis Australia...
November 15, 2019
Destination NSW Partners With The WSL To Deliver The Sydney Surf Pro
The World Surf League's (WSL) first-ever WSL Challenger Series event will be heading...
November 15, 2019
Manchester City’s Poorly Executed Influencer Campaign Highlights A Wider Sports Marketing Phenomenon
Manchester City FC's recent attempt to hire Facebook and Instagram influencers to create content...
November 8, 2019
British Gymnastics Overhauls Digital Platforms Ahead Of 2020 Tokyo Olympics
British Gymnastics has appointed International digital agency, Dept, to reinvigorate the organisation's digital platforms...
October 27, 2019
Australia One-Step Closer To A Professional Women’s Baseball League
Baseball Australia has confirmed four organisations have been granted provisional licences for the inaugural...
October 25, 2019
BLK Launches Global Expansion With New York Open Partnership
Australian apparel company BLK Sport has been named the official performance apparel partner...
October 24, 2019
NRL Releases Participation Figures And Seeks Naming Rights Partner For Junior Program
The success of junior participation programs in other Australian sporting codes has motivated...
October 20, 2019
NZ Rugby Secures 5% Stake In Sky Tv As Part Of New Five-Year Broadcast Deal
In a move that New Zealand Rugby chairman, Brent Impey, suggests could be...
October 14, 2019
Nike Helps Eliud Kipchoge Break Marathon’s Two-Hour Barrier With Shoe Innovation
Eliud Kipchoge is not a name that many are familiar with, but, after his...
October 13, 2019
Did AFL Expansion Cause Lowest Grand Final Audience In 26 years?
The 2019 AFL Grand Final has delivered the lowest audience in 26 years, with...
September 29, 2019
Bisley Workwear Signs 3 Year UFC Agreement For Australian And New Zealand
Australian workwear brand, Bisley Workwear, has announced a new multi-year agreement with the UFC,...
September 27, 2019
Kia Signs Multi Year Extension With Bulldogs After Growing Brand Awareness By 95%
Kia will become the Canterbury-Bankstown Bulldogs Principal Community Partner for the next three years after...
September 27, 2019
Jordan Agrees To Sell ‘A Large Piece’ Of The Charlotte Hornets
NBA legend Michael Jordan has agreed to sell ‘a large piece’ of the...
September 18, 2019
Gemba To Assist Supercars With Commercial And Fan Engagement Strategies In New Partnership
Sports and entertainment agency, Gemba, has signed a three-year partnership with Supercars Australia to...
September 16, 2019
Esports And New Technology Apart Of Intel’s Plans For Tokyo 2020
US technology giant Intel has partnered with the International Olympic Committee (IOC), the Tokyo...
September 16, 2019
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