Luxury Christmas brand, Balsam Hill has announced its partnership with Brisbane Heat as their club’s official luxury Christmas partner for the Big Bash League season.
At select WBBL and BBL home games, parts of the stadium will be transformed with Balsam Hill’s premium Christmas décor — including their signature lifelike Christmas trees, nostalgic ornaments, and Heat-themed plush collectibles.
Fans will be invited to meet Santa, enjoy themed photo moments, and take part in family-friendly activations that celebrate the magic of the season.
Heat Members and supporters will also enjoy exclusive giveaways, limited-time offers, festive content, and a first look at the latest Balsam Hill range leading into Christmas Day.
Sharing how the partnership reflects a natural alignment between the two brands, VP of Product Development and Sourcing at Balsam Hill, Mercedes Feller, said: “We’re thrilled to be partnering with Brisbane Heat to bring a touch of festive magic to the Big Bash this summer.”
Adding his enthusiasm about the partnership, general manager of commercial, marketing & corporate affairs at Brisbane Heat, said Pete Lock, added: “Partnering with Balsam Hill was a natural fit.”
“Their commitment to quality, luxury, and creating memorable experiences aligns perfectly with the Brisbane Heat brand and what our fans value,” Lock noted.
The partnership launches during the peak festive planning period, as more Australians decorate earlier each year. Heat fans can secure tickets now at brisbaneheat.com.au to be part of the celebrations.
Fans will also have the chance to win a luxury Balsam Hill Christmas tree throughout the season.
WBBL Games – Allan Border Field, Brisbane
Nov 9, 12:40PM
Nov 12, 6:10PM
Nov 21, 7:10PM
Nov 23, 7:10PM
BBL Game – The Gabba, Brisbane
Dec 19, 6:15PM
Don’t miss out on the latest in sports business – Subscribe today to the free Ministry of Sport newsletter and stay ahead of the game. For even more exclusive insights, event tickets, professional development and networking events, become a MoS Member today!.
Budget Direct and the Dolphins have announced a major expansion of their partnership,...
Sydney FC has welcomed Naked Wines as a new partner for the 2025/26...
Atlético de Madrid has confirmed that Apollo Sports Capital (ASC), the global sports...
Join the most engaged community in the Sports Business World.
Get all the latest news, insights, data, education and event updates.