The 2022 Gold Coast Pro, which is set to launch the 2022 World Surf League (WSL) Challenger Series, will now be named the Boost Mobile Gold Coast Pro after Boost Mobile expanded its partnership with the WSL.
As part of the partnership expansion, Boost Mobile will remain the official telecommunications category partner of the WSL, as well as the naming rights for the Gold Coast Pro, and two Championship Tour events, including the Sydney Surf Pro CS event in Manly.
WSL APAC general manager, Andrew Stark, said the partnership extension will see Boost Mobile receive increased on-site presence and activations in Sydney, on the Gold Coast, at Bells Beach, and Margaret River events.
“It’s great to be continuing such a strong partnership like this one with Boost Mobile,” Stark said.
“The Boost Mobile brand is a leader in the telecommunications sector and has been a core supporter of surfing at all levels for over two decades so to see them continue this support into the 2022 WSL Australian leg of the Challenger Series and Championship Tour not to mention taking the naming rights of the Gold Coast event is something all surfers and surf fans should have much admiration for.
“We look forward to another Aussie leg with Boost Mobile and appreciate their on-going support,” he said.
The partnership will see Boost Mobile continue to deliver ‘The Boost Mobile Stay Connected Call’, where surfing stars call-in to chat with commentary teams, and the ‘Boost Mobile Wave of the Day’, receiving key reach during event broadcasts.
Boost Mobile general manager, Jason Haynes, said: “Boost Mobile is proud to continue our ongoing support of WSL for 2022.”
“Hats off to WSL and all the professional surfers who did an amazing job navigating COVID in 2021, still putting on great events across most of the year, including the live broadcast of the Boost Mobile Margaret River Pro in Western Australia.
“Boost Mobile is on the Full 4G Telstra Mobile Network so we have a very relevant product with great value for all the surfers of Australia who want to stay connected in more places to watch, stream or share their favourite content including the WSL world championship tour.
“We look forward to working with WSL throughout 2022 and can’t wait for the action to start when the world’s best tour across Australia next year,” Haynes said.