Region: APAC
Asahi Beverages extends partnership with Australian Open
The Australian Open and Asahi Beverages have inked a new multi-year deal, reinstating...
January 16, 2024
Rugby League Commercial and IMG team up with Voono for Super League fantasy game
With the intention to elevate the digital presence of European rugby league and...
January 16, 2024
British and Irish Lions to introduce women’s team for landmark series against New Zealand
The British and Irish Lions are gearing up for a new era as...
January 12, 2024
LTA rejects ATP’s Saudi partnership proposals for Queen’s Club and Eastbourne tournaments
The Lawn Tennis Association (LTA) has reportedly turned down proposals from the Association...
January 12, 2024
Yonex renews partnership with the Australian Open for 2024
Yonex, the renowned Japanese sports equipment company, has prolonged its commercial collaboration with...
January 12, 2024
Major League Baseball rejects Amazon’s $150 million rescue package for DSG
Major League Baseball (MLB) has reportedly declined Amazon's proposed $150 million rescue package...
January 10, 2024
Major League Rugby reveals details for relocated Atlanta club
Major League Rugby has confirmed that Rugby ATL will be relocating to California...
December 28, 2023
New Zealand Rugby secures $62.5 Million capital boost with Silver Lake deal expansion
The board of New Zealand Rugby (NZR), along with its voting members and...
December 28, 2023
ABC secures domestic audio rights for Australian Open tennis
ABC, the Australian public-service broadcaster, has clinched the domestic audio rights for the...
December 21, 2023
Cricket Australia and MKTG Sports + Entertainment extend pioneering partnership
Cricket Australia (CA) has enthusiastically announced a two-year extension of its partnership with...
December 21, 2023
Warriors in Business initiative launched for 2024
Via One New Zealand Warriors The One New Zealand Warriors are widening their...
December 21, 2023
MLB nears deal with embattled Diamond Sports Group for financial relief
Major League Baseball (MLB) is on the verge of finalising an agreement with...
December 19, 2023
Gold Coast’s Cbus Super Stadium makes switch to Ticketmaster in multi-year deal
Ticketmaster has unveiled a multi-year ticketing collaboration with Cbus Super Stadium, home ground...
December 18, 2023
Groundbreaking gaming and esports district slated for Saudi Arabia
Qiddiya City is set to become established as the worldwide hub for gaming...
December 18, 2023
UFC and NRL announce partnership ahead of historic Las Vegas double-header
The Ultimate Fighting Championship has partnered with the National Rugby League, complementing the...
December 14, 2023
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