Visionary, decisive and inclusive — this award celebrates the Senior Leader who has moved the dial for women’s sport. We’re looking for bold strategic calls that delivered measurable commercial growth or governance reform, a leadership style that lifts people up and a relentless focus on building diverse, future-ready teams. Share the numbers that prove the impact (revenue, market share, policy change) and the culture-shaping initiatives that will keep paying dividends long after the financial year closes.